Ten Elements of Spa Planning and Design
Hot spring vacations are characterized by the concept of healthy consumption, integrating holiday tourism, recreation, conference services, and catering as a whole. In the past two years, it has become a trend of tourism investment and a source of power for promoting the development of regional tourism economy.
After years of theoretical research and practical experience, I think the hot spring planning and design should fully consider the following ten aspects of factor analysis:
1. In-depth analysis of the level of consumer demand and consumption habits in the source areas of construction projects
The development and construction of hot spring resort construction projects is generally a big deal, and the total investment capital is millions, millions, or even billions. Therefore, an in-depth analysis of the level of consumer demand and consumption habits in the source areas of construction projects is conducive to market and product positioning, and to help ensure that products are sold and sold well.
2. Scientific and reasonable control of total investment and reception capacity
Many developers are so happy and so prosperous that they love to engage in many large-scale construction projects, but based on problems with the capital chain or planning schemes, they often make construction projects fail halfway or become bad projects. Many hot spring resort construction projects have been completed and the market has been operated, but managers blindly pursue economic benefits and receive guests and tourists in an unrestricted amount, causing a sharp decline in service awareness or causing a lot of safety and quality that should not have happened Complaint incident. Another current situation is that the preliminary research work has not been done well, and the target market is overestimated, which makes the stable tourist source of the tourist attractions (vacation villages) insufficient.
3. Deep integration with local climate characteristics
China has a vast territory, with great differences in climate, geographical environment, and other aspects. In the development, construction and planning of hot spring resorts, we must deeply integrate the local climate characteristics and adapt to local conditions, so as to design unique hot spring resort construction projects with characteristics, selling points, markets, and benefits.
4. Full consideration should be given to the spring quality of the hot spring resort in the source area of the construction project
There is a classic jargon in the hot spring resort industry: water temperature determines cost, water quantity determines scale, and water quality determines quality. In this regard, the development and construction of a hot spring resort construction project must fully consider the spring quality of the hot spring resort source area of the construction project. On this basis, it was decided to develop and build a large-scale hot spring resort resort.
5. Innovatively set up a variety of hot spring resort construction projects and products
As we all know, hot spring resorts have extremely strong seasonal cycles. How to attract tourists during the off-season and how to ensure the quality during peak travel is a very difficult problem. Guangzhou Luqin Planning and Design Co., Ltd. proposes to enrich the products of hot spring resorts, and form a product system that is suitable for all ages, enjoys the taste of the common people, and has a “continuous, fun, fun, and fun” product. For example, you can develop and build different types of products such as "hot spring resorts + eco-tourism parks", "hot spring resorts + specialty cuisines", "hot spring resorts + children's play", "hot spring resorts + golf", "hot spring resorts + retirement communities" and other types of products.
6. Proper selection of hot spring equipment
Hot spring equipment mainly includes: water supply equipment, pipe network system, heating equipment, SPA spa equipment, water recreation equipment, water treatment circulation system and other supporting equipment. It can be said that the hot spring equipment is in direct contact with visitors' bodies, so it is necessary to ensure the safety and comfort of the design.
7. To scientifically design and layout hot spring baths
The hot spring bath is a direct place for tourists to provide hot spring bathing and bathing services. The type, scale, shape, and size of hot spring baths all affect the vacation experience of tourists. The design and layout of the hot spring pool should be scientific and reasonable, and humanized design should be adopted. For example, for mass consumption needs, it is necessary to design and layout large-scale hot spring baths and add water amusement facilities to facilitate public holiday tourism. If high-end tourism is mainly used, it is necessary to build private small bubble pools and build a quiet and warm viewing environment. Optimize product hierarchy. In addition, the bubble pool does not necessarily have to be based on land, and can be designed to hang in the air bubble pool, terrace bubble pool, surfing bubble pool, etc. according to the terrain and novel and unique.
8. Make every effort to further optimize the basic facilities
The completeness of various related infrastructure facilities will greatly affect the experience and choice of tourists. No problem, under the same conditions, the further optimization of infrastructure facilities must be more competitive.
The hot spring tourist resort can make accurate efforts in the areas of signage, broadcasting, toilets and the construction of secondary consumer demand items (food, bubble egg ponds, fish therapy, representative essential oil baths, etc.), and win the hearts of tourists from the details.
9. Be sure to do landscape design
The landscape design of the hot spring tourist resort plays an important role and should not be underestimated. The representative viewing can stand on its own or become a building symbol, giving visitors a lot of comfort and experience. Hot spring landscape design should pay attention to humanity, ecology, practicality and aesthetics.
10. Prospective planning service process and dynamic design layout
After all, the planning and design of hot springs are for service and management. The rational layout of the resort area, the functional zoning map design and layout are smooth, the scale is appropriate, the function proportion is coordinated, and the equipment is equipped. code.